Sports Betting and Entertainment brand, Betking, has sealed a deal to serve as sponsor of all Para Sports at the National Sports Festival tagged Delta 2022.
Marketing consultants for the National Sports Festival, Nilayo Sports Management, made this revelation, on Friday.
Chief Executive Officer of Nilayo Sports, Bukola Olopade said “We are delighted to have BetKing on board as official sponsors of all Para Sports at National Sports Festival, Delta 2022. This will greatly increase the confidence of Para Athletes as they will be motivated to remain committed to trailblazing excellence. This will also inspire a lot of young people across the country.
“BetKing has taken this bold step to support Para Sports, and this shows that BetKing is an iconic brand completely dedicated to improving the lives of Para Athletes in Nigeria. As we welcome BetKing on board, we once again reiterate that this National Sports Festival will be the best Nigeria has ever witnessed.”
Speaking on Betking Nigeria’s sponsorship of the National Sports Festival, Managing Director of KingMakers, Gossy Ukanwoke stated that: “Our sponsorship of Para Sports at the National Sports Festival reflects on our corporate social responsibility agenda to develop sports in Nigeria and support themes and athletes that are otherwise not considered for sponsorship.
“Our Para Athletes have brought so much glory to Nigeria, and we want to help discover and support the next generation of Para Athletes, who are going above their physical disabilities to express their sportsmanship.”
The 21st National Sports Festival is scheduled for November 2 through 15.
Athletes from across the country will converge on Asaba, the Delta State capital to participate in 33 sports including eight Para Sports.
NATIONAL SPORTS FESTIVAL – The Nigerian National Sports Festival is a biennial multi-sport event organized by the Federal Government of Nigeria through the National Sports Commission for athletes from the 36 States of Nigeria.
National Sports Festival started in 1973 as a unifying tool for the promotion of cross-cultural affiliation in Nigeria after the Civil War.
The first National Sports Festival was held at the National Stadium, Surulere, Lagos.
Delta State has been selected to host the 21st National Sports Festival tagged Delta 2022.
Delta state is known for its proactive sports atmosphere and won the highest medals in the 20th edition of the National Sports Festival held in Edo State.
The state is ready to deliver the best National Sports Festival since inception.
BETKING – is a sports betting and entertainment company offering online services in Nigeria, Kenya, and Ethiopia, and agency services in Nigeria.
Among the offerings of the company’s services are sports betting, not restricted to football, hockey, cricket, tennis, basketball, and more, and customized state-of-the-art virtual games including the exclusive Kings’ League and Colour-Colour.
BetKing also offers agency opportunities for individuals who will come to be called Kingmakers once they sign up to deliver offline betting services to customers.
BetKing is a product of SV Gaming Limited and the birth of the brand was initiated by evolution in strategy and the objective to offer more value to customers.
NILAYO SPORTS MANAGEMENT LIMITED – NILAYO Sports Management Ltd is a sports management and Sponsorship consulting company, working with some of the biggest names in the world of sports like WORLD ATHLETICS, CAA, AFN and NNL.
Our aim is to promote sports from grass root level to international in Africa by bridging the gap between the sports industry and the Private sector, hereby forging alliances through sponsorship and value creation.