Still in the mood of celebrating its 55th anniversary, Nigerian champions, Rangers International, will hit the cinemas, in Enugu and London, respectively, for the premiere of its documentary. This feat makes Rangers the first Nigerian club to premiere its documentary. Interestingly, it also presents an opportunity to showcase …
Read More »Stylish Jude Bellingham joins Louis Vuitton as new brand ambassador
French luxury fashion house, Louis Vuitton, has announced the signing of the English football sensation, Jude Bellingham, as its newest brand ambassador. Orchestrated by the brand’s menswear creative director, Pharrell Williams, the deal has further solidified Louis Vuitton’s strategic alliance with the world of sports. Louis Vuitton’s commitment to partnering with …
Read More »Remo Stars contract extension is big motivation – Ogunmodede
Remo Stars Head Coach, Daniel Ogunmodede, has described the extension of his contract by the club as “big motivation.” The club signed a new three-year deal that will keep him at the club till the end of the 2026/27 season, via a Tweet on its X Account, on Tuesday. According …
Read More »Sporting Lagos continues fan engagement off season with Town Hall
Sports Business Researcher, Ojeikere Aikhoje, who was at the Town Hall organised by Sporting Lagos, on Saturday, August 10, 2024, reports. Sporting Lagos’ fans created the widely celebrated brand, Happy Corner, which is a special part of its DNA. On a cool Saturday morning in the city of …
Read More »Nortra Tractors land on Rangers’ sleeve in biggest ever club sponsorship deal in NPFL
By Ojeikere Aikhoje Agricultural Equipment manufacturers, Nortra Tractors & Equipment, have made an audacious move into Nigeria’s domestic football ecosystem with a N200,000,000 million deal as sleeve sponsor of Nigeria Premier Football League champions, Rangers, in what is the biggest club sponsorship deal ever, in Nigeria. Valued at …
Read More »130th Anniversary: Iconic FirstBank Unveils ‘Giant In You’ Brand Campaign to boost potentials of individuals and businesses
FirstBank, the iconic financial institution in Nigeria’s financial sector continues to remain on top of its game with the unveiling of a new thematic brand campaign titled “The Giant in You” to boost the giant status in customers and stakeholders, as it celebrates its 130th anniversary. “We believe …
Read More »UEFA Euro 2024: Sponsors Watch
The UEFA Euro 2024 boasts a roster of global partners and national sponsors, all contributing significantly to the tournament’s revenue. ByAashay Khandelwal The UEFA European Championship, commonly known as the Euros, is a quadrennial international football tournament contested by the men’s national teams of UEFA member associations. Held in Germany across ten …
Read More »CVC’s Boost LaLiga funding shows evidence of progress by clubs in and outside Spain
Two-and-a-half years after LaLiga and CVC Capital Partners finalised a groundbreaking strategic partnership, there is tangible evidence across Spain’s football landscape that the collaboration is bearing fruit. Indeed, through the Liga Impulso (Boost LaLiga) project that has been supercharged by the €2bn (£1.7bn/$2.2bn) agreement, CVC’s support is on track …
Read More »Rangers win 8th NPFL title in style
Rangers International, on Sunday claimed their 8th Nigeria Premier Football League title with one round of matches to the end of the season after a 2-0 win over traditional rivals, Bendel Insurance. Victory was confirmed after their closest rivals, Remo Stars and Enyimba lost in Akure and Lagos, …
Read More »LALIGA: Using unique LALIGA ExtraTime to showcase pioneering trends in football
LALIGA, a global leader in the sports industry and pioneer of the biggest football ecosystem in the world, on Wednesday, April 17, 2024, held its LALIGA Extra Time, in Lagos, an event designed with the objective of sharing the knowledge and best practices of sport and entertainment industry experts at …
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