The Confédération Africaine de Football (“CAF”) has today announced Unilever personal care brands, including Rexona (also known as Shield, Sure), Dove, Dove Men+Care and Axe, as the latest Official Sponsors of its two forthcoming continental championships: the TotalEnergies CAF Africa Cup of Nations Côte d’Ivoire 2023 and TotalEnergies …
Read More »CAF and Orange renew Partnership ahead of AFCON
The Confédération Africaine de Football (“CAF”) and Orange have renewed their long-standing Partnership, reinforcing their shared commitment to football development, equality and inclusion in Africa. Orange has been an exclusive telecommunications partner for CAF since 2008. The scope of the renewed Partnership between CAF and Orange includes CAF’s …
Read More »Iwatt claims double at GOtv Boxing Night 30
{L-R) : Jomi Bello, national super flyweight champion, Sifon ‘Best’ Iwatt; President, Nigerian Boxing Board of Control (NBB of C), Dr. Rafiu Ladipo and boxing coach, Femi ‘Jackfit’ Kuti, during the GOtv Boxing Night 30 prize presentation on Tuesday. Tuesday’s GOtv Boxing Night 30 was clearly for Sifon ‘Best’ Iwatt, …
Read More »Rangers engage Senior BarMan to create exciting Match Day Hospitality packages for fans
Determined to create its unique match day hospitality package for football fans, ambitious Enugu based Nigeria Premier Football League side, Rangers International, has partnered Senior BarMan to achieve its dream. Rangers, one of Nigeria’s most successful clubs announced the partnership via its X account. However, the duration of the …
Read More »Javier Tebas highlights brand and internationalization strategy as key pillars to boost leagues’ growth
LALIGA president, Javier Tebas, has listed brand development and a well-crafted international strategy for clubs and competitions targeting sustainable growth. Tebas, who was one of the main interviewees at the 2023 World Football Summit Asia, held in Jeddah, Saudi Arabia made the revelation when asked for his thoughts on the latest football …
Read More »Ecobank to reinforce connection with Africa through CAF AFCON Sponsorship
Pan-African banking group, Ecobank, is partnering with the Confederation Africaine de Football (CAF) to reinforce its connection with the millions of Africans who will be celebrating the magic of football at TotalEnergies CAF AFCON Côte d’Ivoire 2023. Ecobank operates in 35 African countries, 16 of these countries are among the …
Read More »Akiode, Uwadoka, Salako-Ajulo, others to speak at BJAN’s 2023 Marketing Conference on Dec 15
As Nigerians, especially professionals in the marketing communications industry look forward to the 2023 Marketing Conference of Brand Journalists Association of Nigeria (BJAN), it’s been confirmed that the keynote address will be delivered by Dr. Olajumoke Akiode, convener of Women in Infrastructure Community Africa (WICA) and Director of Research at …
Read More »United Nigeria Airlines lands on Enyimba’s sleeve as sponsor
Ambitious airline brand, United Nigeria Airline, has become the first sleeve sponsor of former African champions, Enyimba. Both parties agreed a two-year deal and it was consummated on Friday at the airlines Corporate Office in Enugu. United Nigeria Airline becomes the second Nigerian airline after ValueJet to fly …
Read More »54footballx takes control of direct to fan engagement revolution
Much like the beautiful game, the football industry never stands still. With digital revolution shaping the face of football, leading fan engagement platform, 54footballx is steadily seizing ownership of the direct to fan revolution. Since its conception this year, 54footballx has been consistent with creative content creation and is …
Read More »Liverpool secure UPS partnership to deliver retail operations and fan experience
In a bid to improve the fan experience by ensuring faster and more efficient delivery of Liverpool merchandise worldwide, Premier League side, Liverpool and Global Logistics and Shipping Partner, UPS, have signed a multi-year partnership deal. The deal makes UPS the Reds’ first Official Global Logistics and Shipping …
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