Dagenham & Redbridge’s use of KSI’s expertise is catching the eye of broadcast experts, but the challenge will be turning global attention into lasting engagement. Dagenham & Redbridge FC is set to stream its upcoming National League South fixture with Hampton & Richmond live on KSI’s YouTube channel. The initiative, announced on March 25, will be a first …
Read More »Sprite reclaims NBA soft drink sponsorship in multi-year deal
In a bold move to get back into global attention, Sprite, the world’s leading lemon-lime soft drink, has reclaimed its position as exclusive soft drink partner of the NBA across a global footprint. This agreement marks the return of one of the NBA’s most iconic brand collaborations, reuniting two …
Read More »Why Pay Rent Endlessly When You Can Own Your Dream Home Now?
FirstBank’s MREIF mortgage loan product is an opportunity waiting for Nigerians to grab, as FirstBank, Ministry of Finance Incorporated (MOFI) partner to bridge housing deficit and empower citizens with credit to own their own homes of choice in any 36 states of the federation including Federal Capital Territory (FCT). This …
Read More »Barcelona’s coaching methodology boosts Bayelsa’s 2026 Prosperity Cup
The globally acclaimed coaching methodology of FC Barcelona will impact on the Bayelsa State Prosperity Cup, as Season 8 of the tournament this year signals a partnership with the La Liga side. Director General of the tournament, Ono Akpe, disclosed this in Yenagoa, Bayelsa State. Akpe stated that the …
Read More »FirstBank Powers Mainland Laffs 3.0 to Light Up Lagos
The Balmoral Convention Centre at the Sheraton in Ikeja underwent a remarkable transformation on Sunday December 7th 2025, becoming the epicenter of Lagos Mainland’s entertainment scene as the highly anticipated Legends Decemba/Mainland Laffs 3.0 event unfolded. This spectacular gathering, which brought together an exhilarating blend of comedy, music, dance, …
Read More »FirstBank Introduces Vybe Hub to Elevate Customer Experiences for DecemberIssaVybe
By Bolaji Israel Seth Godin, an American author, entrepreneur and one of the world’s most influential business thinkers said “A great brand always raises the bar — it adds a greater sense of purpose to the experience.” Godin’s thought aligns with a related view that “Enduring brands are those that …
Read More »FirstBank Hosts SMEConnect Webinar To Empower Small And Medium Enterprises
FirstBank, West Africa’s premier financial institution and financial inclusion services provider, is pleased to announce its upcoming SMEConnect Webinar scheduled to hold on Wednesday, 26 November 2025. The SMEConnect Webinar is one of the ways FirstBank delivers its capacity building of its value propositions to small and medium-sized enterprises (SMEs). It is …
Read More »FirstBank Partners with Verve to Issue Free Verve Debit Cards in Nationwide Flash Promo, Extends Good Life Promo
First Bank of Nigeria Limited (FirstBank), Nigeria’s premier and leading financial inclusion services provider, has announced the launch of the Verve Flash Promo, a special initiative rewarding customers with free Verve cards. The campaign, which commenced on 6 October 2025, and will run until 30 January 2026, is exclusively …
Read More »BlockChain Sports Arena to unlock digital opportunities for NPFL clubs
Nigeria Premier Football League clubs will have the opportunity to enhance their digital potentials as leading Blockchain brand, Blockhain Sports Arena, is set to establish a framework aimed at tokenizing football talents and clubs through their innovative blockchain-based platform. BlockChain Sports Arena, a leading player which operates an innovative digital …
Read More »The Rise of Footballers as Influencers: Mfon Udoh and Ibom Air’s Winning Partnership
Mfon Udoh and Sunusi Ibrahim: 2019 Eunisell Boot winners In today’s digital age, the influence of professional athletes extends far beyond the football pitch and the global surge of social media has transformed footballers into powerful voices capable of shaping opinions, promoting brands and inspiring millions. This shift has given …
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