Lesser-known Nigerian side, Gaiters FC, delivered a breathtaking performance to etch their name into the record books with a staggering 24-0 victory, in Nigeria’s FA Cup, in Ogun State, South-West Nigeria, that will be talked about for years to come. Skipper Omotayo Abubakar scored 10 goals to showcase his …
Read More »Ethiopians, Nigerians Shine at Yenagoa City 10km Race
Ethiopian and Nigerian runners dominated the maiden edition of the Yenagoa City International 10km Race, on Saturday, in the Bayelsa State, which was flagged off by the Governor of Bayelsa state, Senator Douye Diri. Although Habtamu Birhane entered the history books as winner of the inaugural Yenagoa City International …
Read More »NSC Chairman Shehu Dikko to Deliver Keynote at Sports Industry Awards Nigeria
Lagos is set for a defining moment in Nigeria’s sports business as Chairman of the National Sports Commission (NSC), Shehu Dikko, has been confirmed as the keynote speaker at the highly anticipated Sports Industry Awards Nigeria. Chairman, National Sports Commission, Shehu Dikko The prestigious event, scheduled to hold on Thursday, …
Read More »FirstBank Empowers SMEs with AI-Driven Growth Strategies, Hosts SMEConnect Webinar
Lagos, 20 March 2026 – FirstBank, West Africa’s premier financial institution and financial inclusion services provider, is pleased to announce the upcoming edition of the SMEConnect Webinar scheduled to hold on Tuesday, 31 March 2026. The event will equip small and medium-sized enterprises (SMEs) with the knowledge and tools to harness …
Read More »Is Dagenham following the Wrexham playbook with KSI?
Dagenham & Redbridge’s use of KSI’s expertise is catching the eye of broadcast experts, but the challenge will be turning global attention into lasting engagement. Dagenham & Redbridge FC is set to stream its upcoming National League South fixture with Hampton & Richmond live on KSI’s YouTube channel. The initiative, announced on March 25, will be a first …
Read More »Sprite reclaims NBA soft drink sponsorship in multi-year deal
In a bold move to get back into global attention, Sprite, the world’s leading lemon-lime soft drink, has reclaimed its position as exclusive soft drink partner of the NBA across a global footprint. This agreement marks the return of one of the NBA’s most iconic brand collaborations, reuniting two …
Read More »Why Pay Rent Endlessly When You Can Own Your Dream Home Now?
FirstBank’s MREIF mortgage loan product is an opportunity waiting for Nigerians to grab, as FirstBank, Ministry of Finance Incorporated (MOFI) partner to bridge housing deficit and empower citizens with credit to own their own homes of choice in any 36 states of the federation including Federal Capital Territory (FCT). This …
Read More »Barcelona’s coaching methodology boosts Bayelsa’s 2026 Prosperity Cup
The globally acclaimed coaching methodology of FC Barcelona will impact on the Bayelsa State Prosperity Cup, as Season 8 of the tournament this year signals a partnership with the La Liga side. Director General of the tournament, Ono Akpe, disclosed this in Yenagoa, Bayelsa State. Akpe stated that the …
Read More »FirstBank Powers Mainland Laffs 3.0 to Light Up Lagos
The Balmoral Convention Centre at the Sheraton in Ikeja underwent a remarkable transformation on Sunday December 7th 2025, becoming the epicenter of Lagos Mainland’s entertainment scene as the highly anticipated Legends Decemba/Mainland Laffs 3.0 event unfolded. This spectacular gathering, which brought together an exhilarating blend of comedy, music, dance, …
Read More »FirstBank Introduces Vybe Hub to Elevate Customer Experiences for DecemberIssaVybe
By Bolaji Israel Seth Godin, an American author, entrepreneur and one of the world’s most influential business thinkers said “A great brand always raises the bar — it adds a greater sense of purpose to the experience.” Godin’s thought aligns with a related view that “Enduring brands are those that …
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