Qatar 2022 biggest match is a contest between Adidas v Nike. Who will win?
Step aside Lionel Messi and Kyrian Mbappe.
Today’s final is not just about both superstars, but it brings up the brand war between Adidas and NIKE.
Amazingly, it is the first time in 12 years that the world’s top two sports brands will face in the World Cup final. Argentina wears Adidas while France sports the Nike logo.
Four years ago, in Russia, France and Croatia were both wearing Nike, the American brand had already won when the final took place.
The same thing happened in Brazil when both Germany and Argentina wore Adidas.
South Africa 2010
South Africa 2010 brings up the contrast. It was the last time that two finalists wore different brands. Holland were dressed in NIKE, while Spain wore Adidas.
Interestingly, both brands have sponsorship deals with the duo who will lead their teams.
Nike has a boot deal with Mbappe, while adidas has same with Messi.
In 2017, adidas signed a lifelong contract with Messi.