The Confédération Africaine de Football (“CAF”), on Thursday announced that it is delighted to recommit to its partnership with beIN after the parties reached agreement on the matters that were in dispute. beIN and CAF conducted discussions which resulted in the re-establishment of a mutually beneficial partnership between …
Read More »LaLiga enters new era with huge transformation
There is a lot to look forward to in the Spanish top tier as the 2023/24 LaLiga season represents a new era with wholescale transformation encompassing brand evolution, strategy, positioning technology, audiovisual and digital innovation, befitting what is now the world’s largest football ecosystem. This season features …
Read More »President Weah hails Osimhen’s marksmanship as Eagles reach AFCON finals
Seated in the presidential box as Nigeria tackled Sierra Leone in the Day 5 game of their group for the 2023 Africa Cup of Nations, President George Oppong Weah of Liberia could not stop singing the praises of Super Eagles’ forward Victor Osimhen. Following his excellent season …
Read More »LALIGA launches a new era, presenting a new strategic positioning and international branding
The new brand represents the evolution that LALIGA has undergone over the last 10 years, becoming bigger, more international and reaching more people than ever before. LALIGA has today unveiled its all-new brand and strategic positioning under the slogan “The Power of our Fútbol.” The launch reaffirms …
Read More »MatchRoom Football Business Academy, Ikorodu City, collaborate through Educational Partnership
Nigeria’s premier football business institute, MatchRoom Football Business Academy, is delighted to enter into an agreement that will see the leader in football business education and innovative Nigerian second tier side, Ikorodu City collaborate. This agreement will see the leader in football business education in Nigeria and the …
Read More »Underdogs shock NPFL duo in Federation Cup race
The Federation Cup dream of top flight sides, Akwa United and Shooting Stars Sports Club crashed on Wednesday following their elimination by underdogs; EFCC and Warri Wolves. Akwa United and Shooting Stars, both former champions of the competition lost on penalties. Second division EFCC, shocked the Uyo side …
Read More »President George Weah charges Osimhen to break more records
Liberian President and former World Footballer of the Year, George Weah, has charged Nigerian International, Victor Osimhen, to break more records in the coming season. Osimhen, who led Napoli’s onslaught as they claimed the Italian Scudetto for the first time since the legendary Diego Maradona led the club to …
Read More »LaLiga clubs bounce back to pre-COVID total income in 2021/22 season with almost 5billion Euros
LaLiga has presented the annual Economic Report for the 2021-22 season, in which Spanish professional football practically recovered to pre-pandemic figures in terms of revenue, with Spanish clubs recording the lowest aggregate losses among 5 major leagues, showing the success and robustness of a model based on financial …
Read More »NaijaSuper 8 race for votes ends next week
It is a week to go in the race for votes from fans in the inaugural fan-centric NaijaSuper 8 Tournament as voting ends next week. Voting started on April 10 and will continue till May 10 when votes collated will determine eventual participants, in the tournament. The …
Read More »Lekki United announce sponsorship with Nigeria’s premier betting brand, NairaBET
By OJEIKERE AIKHOJE Sports Business Writer Nigeria’s third tier side, Lekki United, which campaigns in the Nigeria National League has announced a new sponsorship deal with Nigeria’s premier betting brand, nairabet, sportbusinessbrand.com can report. Owned by avid football fan and Federal House of Representatives Member, …
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