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Iconic Marseille brands, Ligue 1 side, Olympique de Marseille and Marseille based French logistics solutions company, CMA CGM Group, have extended their front-of-shirt deal till 2028.
CMA CGM has been the club’s main partner since its initial sponsorship deal in 2023 and both Marseille based brands are consolidating a partnership built on passion and trust, serving the same ambition for Marseille and its future.
The partnership confirms a solid relationship that began in 2023: a global, long-term commitment that continues to grow stronger year after year.
As the main partner, the CMA CGM Group and the CMA CGM Foundation continue to support all generations of players, as well as the social and solidarity initiatives led by the club and Treizième Homme, its foundation.
CMA CGM branding will feature on the shirt of all Marseille teams till 2028. (Alexander Hassenstein/Getty Images)
Increased Visibility for CMA CGM
CMA CGM will continue to appear on the front of the jerseys of all Olympique de Marseille teams and will benefit from increased visibility at the Orange Vélodrome, the Robert Louis-Dreyfus ‘La Commanderie’ training centre, the OM Campus and across all of the Club’s media and digital platforms.
sportbusinessbrand.com learnt that both iconic institutions in Marseille are joining forces around a shared ambition: to promote Brand Marseille, in France and internationally.
Beyond Football
The sponsorship from CMA CGM Group is ensuring Olympique de Marseille’s development beyond the pitch: improving infrastructure, internationalising the OM brand and actively supporting social initiatives led by Treizième Homme, via the CMA CGM Foundation.
According to President of Olympique de Marseille, Pablo Longoria, ‘We are very proud to continue this important partnership with the CMA CGM Group. This extension reflects a relationship of trust and mutual passion between two major institutions in Marseille.
“At a time of structural transformation and growth for our club, both in sporting and economic terms, having such a solid partner who shares our level of ambition and high standards, is deeply committed to its region and has an international vision that nourishes and inspires our own, is a considerable asset.
“Today marks another important step for the future of OM. I would like to warmly thank Rodolphe Saadé, Tanya Saadé Zeenny and the entire CMA CGM Group for their renewed confidence.”
Chairman and Chief Executive Officer of the CMA CGM Group, Rodolphe Saadé said: ’I am delighted to announce that CMA CGM is renewing its commitment as the main sponsor of Olympique de Marseille for two more seasons. Since 2023, we have been working alongside a club that embodies the strongest qualities of Marseille: energy, audacity and the desire to excel.
“We want to continue to bring excitement to the Orange Vélodrome and to instil a spirit of effort and pride in the people of Marseille, especially its youth.‘
A shared commitment for all the club’s teams
As the main partner, CMA CGM supports all aspects of OM: from the youth teams and training centre to the professional men’s and women’s teams. It is a total commitment, close to the pitch and to a whole generation of players.
Two foundations committed to young people
The CMA CGM Foundation and Treizième Homme will continue their joint support for social and solidarity initiatives aimed at young people, particularly in the areas of education and access to sport.
In Marseille, the two organisations are jointly supporting the renovation of City Stades: two of these will be inaugurated by the end of 2025.
By continuing their collaboration, Marseille brands CMA CGM and OM are deepening a partnership based on passion and trust, serving the same ambition for Marseille and its future.
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