Brentford and Leeds United are latest clubs to reveal their strip for the new season Premier League clubs continue to reveal their new kits for 2025/26, showing their supporters what they will be wearing this season. Brentford and Leeds United are the latest club to reveal their home kit, following …
Read More »Bundesliga, Okocha boost life skills education for children in Ijaiye-Ojokoro’s Bundesliga Common Ground
By Ojeikere Aikhoje Bundesliga Legends/Ambassadors, Austin Jay Jay Okocha and Diego Contento at the Bundesliga Common Ground, in Ijaiye-Ojokoro. Designed to equip children with valuable football skills, while also fostering personal growth beyond the pitch, the German Bundesliga as well as Brand Ambassador and Super Eagles, Austin “Jay-Jay” Okocha, …
Read More »Why independent football awards like Eunisell Boot can boost NPFL’s brand appeal
By Ojeikere Aikhoje, Publisher, sportbusinessbrand.com Eunisell Boot 2019 joint-winners, Mfon Udoh and Sunusi Ibrahim In the ever-evolving world of football, storytelling and branding are just as important as skill and goals. Awards, especially those that come from independent sources, play a huge role in shaping public perception, building player …
Read More »FirstBank disburses N1Billion in one day, through Agent Credit Scheme to achieve fresh milestone
By Tosin Ajayi Firstmonie Agent Credit Scheme is a FirstBank’s digital lending solution designed to empower a wide range of low-income individuals who face barriers in accessing traditional credit channels. This innovative program offers financial support to Firstmonie Point-Of- Sale agents by enabling them to overcome liquidity challenges and …
Read More »PSG parade Champions League trophy as fans fill streets of Paris
There was excitement in the French capital, Paris, on Sunday, as tens of thousands of football fans packed the Champs-Elysees to cheer the Paris Saint-Germain players and staff as they paraded the Champions League trophy in the French capital before a major celebration at their home stadium. …
Read More »Premium Trust Bank leads brands behind success of Gateway Games 2024
SPORTS BUSINESS REVIEW Director-General of the National Sports Commission, Bukola Olopade, speaking at a World Press Conference during the Gateway Games. By OJEIKERE AIKHOJE It’s time for the closing ceremony of the Gateway Games 2024, which unarguable enters the record books as the best organized and festival with …
Read More »Chelsea win the Conference win
Chelsea have become the first club to win each of the five major European trophies after defeating Real Betis to be crowned Conference League champions! Stadion Wroclaw was the venue for our latest European triumph, and Enzo Maresca‘s side did it the hard way as the Blues battled back from …
Read More »Akpe proud of Bayelsa Governor’s Cup impact on Nigerian football
Prosperity Cup discovery, Precious Benjamin, made an impact with Nigeria’s Under 20 National Team at the just concluded CAF Under 20 Africa Cup of Nations, in Egypt. Director General of the Bayelsa Governor’s Cup, Ono Akpe (right) having a chat with Bayelsa State Governor, His Excellency, Senator …
Read More »National Sports Festival: First Bank backs quest for giants in Nigerian sports through sponsorship of National Sports Festival
SPORTS BUSINESS REVIEW It’s no surprise that Nigeria’s oldest financial institution, First Bank of Nigeria Limited, has thrown its weight behind the 2024 National Sports Festival, in Ogun State. This is part of First Bank’s unique First@Sports initiative. Tagged Gateway Games 2024, the National Sports Festival seeks to …
Read More »My mission in WAFU – Gusau
Newly-installed President of the West African Football Union (WAFU) Zone B, Alhaji Ibrahim Musa Gusau (MON), has outlined his vision and mission for the regional football-supervising body, emphasizing on the need to develop the game through the grassroots by focusing on youth competitions, articulating an aggressive marketing strategy to …
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