By OJEIKERE AIKHOJE The stage is set for the inaugural Dozy Mmobuosi Super Cup as the quartet of Bendel Insurance, Enyimba, Shooting Stars and Rangers reignite their age long rivalry. All four clubs are fresh from different pre-season tournaments. It is a new tournament and sponsor, Dozy Mmobuosi Foundation, …
Read More »Return of Kappa to Kaizer Chiefs ends Nike’s 23-year run
It was an iconic partnership that revolutionised South African football in the early 90s and now Kaizer Chiefs and Italian sportswear giants Kappa have reunited in a landmark agreement that sees Kappa become Chiefs’ official technical sponsor and licensing partner from the 2023/24 season for an initial period …
Read More »Logistics brand, J&T Express, names Messi as Global Brand Ambassador
Global logistics service provider J&T Express has announced football star and global sports icon Lionel Messi as its first global brand ambassador. Known for his relentless pursuit of excellence and resilience, the seven-time Ballon d’Or winner understands the continuous commitment to improvement that is at the heart of J&T Express. …
Read More »BJAN honours seasoned marketing communications professionals in Lagos
From left: Steve Bamidele Omojafor;Ms Clara Okoro,Chairman Brand Journalist association of Nigeria[BJAN];Mr Lampe Omoyele,MD,Nitro 121 Ltd/Lead Speaker and Mr Gboyega Akosile,Chief Press Secretary to Lagos state Governor.At the Brand Journalist association of Nigeria 10th Annual Brands & Marketing Conference with THEME;Brands and the Role of Technology in a disruptive …
Read More »How Lobi Stars dominated Social Media with Cristiano Ronaldo tweet
By Abidemi Oluwatobiloba Innovative football clubs have used the power of social media to create brand awareness for brands and boost fan engagement with witty tweets. Italian side, AS Roma became a favourite of many across the globe with their social media accounts management style. …
Read More »Dozy Mmobousi Super Cup boost domestic competitions in Nigeria
By OJEIKERE AIKHOJE For the first time since the Nigerian League debuted in 1972, a new tournament: Dozy Mmobousi Super Cup, to be competed for by the famous four clubs in the country will debut next month to boost domestic competitions. The quartet of …
Read More »FIFA sells out its Qatar 2022 sponsorship packages
With the addition of three last minute regional sponsors, FIFA has announced that all its sponsorship packages for the Qatar 2022 World Cup have been sold out. Fine Hygienic Holding was the final Regional Supporter to sign up, and will provide disinfectants, cleaning products and hand sanitizer stations …
Read More »Brand Journalists Association to unveil Brand Knights newsletter at 10th marketing conference
The Brand Journalists Association of Nigeria (BJAN) will unveil its latest initiative, Brand Knights, as part of activities to celebrate the 10th edition of her annual marketing conference, on Friday, November 25, at Oriental Hotel, Victoria Island, Lagos.. Brand Knights, is an informative feature-based newsletter fully focused on the …
Read More »FIFA unveils Wenger, Oliseh others in Qatar 2022 Technical Study Group
FIFA has unveiled its Technical Study Group for the Qatar 2022 World Cup which includes former Arsenal Coach, Arsene Wnger, former Super Eagles coach, Sunday Oliseh and five others to provide cutting-edge analysis of all FIFA World Cup Qatar 2022™ matches while increasing and developing understanding of the …
Read More »Qatar to become unrivalled entertainment destination during World Cup
Qatar will become the unrivalled entertained destination during the Qatar 2022 FIFA World Cup, organisers revealed during a press conference, in Doha. Organisers also outlined the vast array of entertainment options that will be on offer to visitors during the tournament. The FIFA Fan Festival at Al …
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