Gianni Infantino will serve a second term as FIFA President after being re-elected unopposed to lead global football’s governing body for another four years, during the 73rd FIFA Congress in Kigali, Rwanda. Speaking immediately after the re-election to serve from 2023 to 2027, President Infantino said: “Being FIFA President …
Read More »Morocco joins Spain-Portugal 2030 World Cup bid
Morocco has announced readiness to join Spain and Portugal’s joint bid to host the FIFA 2030 World Cup, Sports Minister, Chakib Benmoussa, announced at the CAF President Outstanding Achievement Awards Ceremony in Kigali, Rwanda. “With that in mind, I would like to announce, before this assembly, that the Kingdom …
Read More »NBA turns to Nigerian superstars: BurnaBoy, Tems & Rema, for All Star Game Afrobeats-themed halftime entertainment
The National Basketball Association (NBA), has turned to the Nigerian trio of GRAMMY® Award-winning singer, songwriter and record producer, BurnaBoy, 2023 GRAMMY Award-winning singer and Oscar-nominated singer and producer, Tems and rapper and singer, Rema, for the NBA All-Star Game 2023 halftime show. The trio …
Read More »Thirty-Five sponsors line up for exciting NBA All-Star weekend
Sportbusinessbrand.com can reveal that no fewer than 35 sponsors have lined up for an amazing All-Star weekend of the National Basketball Association (NBA), slated for Salt Lake City, Utah from February 17 through 19. Activities include activations, social media campaigns and on-site merchandising. American multinational telecommunications holding company, …
Read More »FCAAN, Baker University announce partnership
Africa’s largest football coaching organisation, Football Coaches Association of African Nations (FCAAN) and one of the leading Universities in the United States of America, Baker University, have agreed a partnership (L-R) Vice President of Advancement, Baker University, Mr. Nate Houser, Founder and President FCAAN, Dr. Terry Eguaoje …
Read More »Ronaldo scores four in Al-Nassr’s win to pass 500 club goals
Portuguese super star, Cristiano Ronaldo. was the star of the show as he scored all four goals in Al-Nassr’s emphatic 4-0 win over Al-Wehda, on Thursday, in the Saudi Professional League to go beyond the 500 career club goal mark. He has now scored 503 …
Read More »Study shows LaLiga side, Cadiz CF, is boosting local economy with jobs
A study recently compiled by the University of Cádiz, authored by Economics Professors Manuel Acosta Seró and Daniel Coronado Guerrero, has revealed that LaLiga Santander side, Cadiz CF, was responsible for 1,979 jobs during the 2021/22 season. From this figure, seven hundred and one was directly from …
Read More »French side, Racing Club Lens and Sportfive renew long-term commercial partnership
Ligue 1 side, Racing Club de Lens and international sports marketing agency. Sportfive, have renewed their long standing relationship, which started in 2008. With the renewal of the deal, Sportfive, will continue to serve as the club’s exclusive commercial agency. S Sportfive handles RC Lens’ sponsorship, …
Read More »Lotus Bank in talks over Ikorodu City shirt deal extension.
sportbusinessbrand.com can reveal that innovative financial institution, Lotus Bank, is in advanced talks over its shirt extension deal with second tier Nigerian football side, Ikorodu City. Both parties signed an initial deal, in February 2022. LOTUS Bank, a Non-Interest Nigerian Bank deeply rooted in ethical banking, committed to ethical investing …
Read More »“STOP AT NOTHING” The Pursuit of Excellence
Mobile phones have changed the way we live our lives. Now, not only can they help us stay connected with friends and family over social media or talk to someone on a video call without paying for data usage, but they also make everything from booking hotels and cabs …
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