The 2022/23 regular season of the Nigeria Professional Football League (NPFL) will be concluded on May 14 following the release of comprehensive fixtures for the season by the by the Interim Management Committee (IMC). According to the fixtures made available by the IMC, schedule of matches’ shows that …
Read More »LaLiga side, Real Racing Club, boosts brand presence in Nigeria
LaLiga side, Real Racing Club, have cemented their brand presence in Nigeria following a partnership signed earlier in the year with grassroots side, Derby Football Academy. Real Racing Club becomes the second LaLiga side after CD Leganes, to establish their brand presence in Nigeria. The partnership with Derby Football Academy offers …
Read More »Supa Komando delivers more Energy for GOtv Boxing Night
By Bidemi Oluwatobiloba SportBusinessBrand Staff Leading energy drink brand, Supa Komando from 7Up Bottling Company will be present to energise boxing and music fans as co-sponsor of the 27th edition of GOtv Boxing Night, Africa’s biggest boxing show, scheduled for December 26, at the Tafawa Balewa Square, Lagos. Speaking …
Read More »ADVAN seeks improved marketing communications industry
President of Advertisers Association of Nigeria (ADVAN), Osamede Uwubanmwen, speaking during the parley with Brand Journalists Association of Nigeria at their head office. The president of Advertisers Association of Nigeria (ADVAN), Osamede Uwubanmwen, has said the body is in the forefront of seeking a marketing communications industry that is …
Read More »Qatar 2022 biggest match is a contest between Adidas v Nike. Who will win?
Qatar 2022 biggest match is a contest between Adidas v Nike. Who will win? Step aside Lionel Messi and Kyrian Mbappe. Today’s final is not just about both superstars, but it brings up the brand war between Adidas and NIKE. Amazingly, it is the first time in 12 …
Read More »22BET, Kwara United agree front-of-shirt deal
Sports betting brand, 22BET, has signed up as front-of-shirt sponsor of Nigeria Professional Football League side, Kwara United. 22BET announced the sponsorship via their Twitter handle @22BET. It is the first time Kwara United will be offering its front-of-shirt to a betting brand. The deal represents an opportunity …
Read More »Dozy Mmobuosi Super Cup sponsorship takes domestic tournaments to new heights
The announcement of the N100million prize money for the Dozy Mmobuosi Foundation sponsored Super Cup for clubs in the Nigeria Professional Football League (NPFL), initially sounded like a fairy tale, but eventually turned out to be the groundbreaking deal needed to awaken the giant. Considering the nature of …
Read More »Enugu Rangers, Shooting Stars in race to join Enyimba for Dozy Mmobuosi jackpot
Enugu Rangers and Shooting Stars will go into match day three action today with high hopes as they chase a place in the final of the Dozy Mmobuosi Super Cup against Enyimba. With six points from consecutive victories over oriental foes, Rangers and newly promoted Bendel Insurance, …
Read More »Tingo boosts fintech presence in Nigerian League
After making a success of its presence in agribusiness, Tingo Pay, a Nigerian tech company, has made an ambitious move into the Nigerian football league space with the newly introduced pre-season tournament, Dozy Mmobuosi Super Cup. The pre-season tournament is offering N100million as prize money which …
Read More »UD Las Palmas boost brand awareness in the UK and promote Gran Canaria tourism at the WTM in London
The Canary Islands club took part in the World Travel Market (WTM), one of the tourism industry’s major events, with the aim of positioning itself in the British market and attracting visitors to Gran Canaria. UD Las Palmas were present at the Gran Canaria Tourism stand, establishing contacts …
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