European Leagues have agreed a Joint Declaration on the European Football Pyramid Prague. According to a document made available to sportbusinessbrand.com, it is a firm belief of the European Leagues and its members, who wholeheartedly support the European Football Pyramid and call on all European stakeholders to affirm the …
Read More »Nest of Champions to host former champions in Cup contest
The Nest of Champions in the Akwa Ibom State capital, Uyo, has emerged as venue for all-important Federation Cup Round of 64 match between former champions, Enyimba and league champions, Rivers United. This is clearly the biggest match to be played on Wednesday, April 26 as Round …
Read More »Battle Of The Fans: Can NNL’s Sporting Lagos, Ikorodu City and Vandrezzer make a splash into NaijaSuper 8?
Photo Credit: @SportingLagos Ojeikere Aikhoje SportsBusiness Writer For the first time in Nigerian football, clubs have turned to their fans to boost their chances of playing in a tournament. The newly introduced NaijaSuper8 tournament provides a platform for nominated clubs to showcase the degree of engagement …
Read More »AS Roma appoints former Olympiakos Executive, Souloukou, as CEO
AS Roma CEO, Lina Souloukou Italian side, AS Roma, has announced the appointment of former Olympakos CEO, Lina Souloukou, as its new Chief Executive Officer & General Manager of the Club. Souloukou takes over from Pietro Berardi, who left the club, on Monday. According to the club’s …
Read More »CAF in search of new sponsorship sales agency
Africa’s football governing body, the Confederation of Africa Football (CAF), is searching for an agency as it seeks to boost its commercial strategy. According to sportbusiness.com, the agency will secure sponsors for CAF’s leading competitions. CAF issued a Request for Proposal (RFP) with a view to sourcing for …
Read More »41 clubs woo fans for votes to play maiden NaijaSuper 8 tournament
Forty-One clubs in the country are out for votes by their fans to make it to the inaugural edition of the NaijaSuper 9 Tournament. It is the first of its kind in Nigeria in with qualification for the playoffs to be decided via a voting process for nominated clubs. …
Read More »LaLiga Premium brings more excitement to Sub-Saharan African phone users with Upstream
LaLiga, a global, innovative and socially responsive organisation, which is a leader in the leisure and entertainment sector has partnered Upstream, to bring the fan-focused online portal, LaLiga Premium, to Sub-Saharan Africa mobile phone users. Upstream is a global marketing technology company, while LaLiga is home to LaLiga Santander …
Read More »NBA turns to Nigerian superstars: BurnaBoy, Tems & Rema, for All Star Game Afrobeats-themed halftime entertainment
The National Basketball Association (NBA), has turned to the Nigerian trio of GRAMMY® Award-winning singer, songwriter and record producer, BurnaBoy, 2023 GRAMMY Award-winning singer and Oscar-nominated singer and producer, Tems and rapper and singer, Rema, for the NBA All-Star Game 2023 halftime show. The trio …
Read More »FCAAN, Baker University announce partnership
Africa’s largest football coaching organisation, Football Coaches Association of African Nations (FCAAN) and one of the leading Universities in the United States of America, Baker University, have agreed a partnership (L-R) Vice President of Advancement, Baker University, Mr. Nate Houser, Founder and President FCAAN, Dr. Terry Eguaoje …
Read More »THE RISE AND RISE OF VICTOR JAMES OSIMHEN
BRAND OF THE MONTH By Akanbi Adeyemo On the last day of the year 2022, Nigerian football player, Victor James Osimhen, made the front pages of Italy’s most popular sport papers – La Gazzetta dello Sport and Corriere dello Sport – prelude to the Italian Serie A …
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