Leading airline, Turkish Airlines (THY), with a rich history of sponsoring the Turkish Football Federation (TFF), has announced another extension of its sponsorship for both the Men’s and Women’s national football teams. The new three-year agreement further boosts the relationship between both Turkish brands, which has been consummated for …
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Fourth from left is FirstBank MD/CEO, Mr. Olusegun Alebiosu. He is flanked by Lagos State Governor, Mr. Babajide Sanwoolu and Chelsea/Ivorian legend, Didier Drogba, at the First Bank of Nigeria sponsored E1Lagos GP. By Kazeem Ugbodaga The Lagos Lagoon glistened in shades of blue and gold as electric powerboats …
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Leading sports sponsor and multiple award winner in the aviation industry, Turkish Airlines, on Friday, showcased its unique Naija experience for passengers departing from Nigeria at the Aviation Day to celebrate the 87th anniversary of the prestigious Ikoyi Club 1938. The Aviation Day was sponsored by Turkish Airlines. General …
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By Shallon Mwiza Rwanda is making headlines on the global stage after securing long-term sponsorship deals with the Los Angeles Clippers of the NBA and the Los Angeles Rams of the NFL. The deals make Rwanda the first African country to partner with teams in both leagues. Under the agreements, Visit Rwanda will …
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Nigeria: Global beverage brand, GUINNESS, has returned to domestic league football in Nigeria as sponsor of top flight side, Ikorodu City. The deal see GUINNESS returns to the league after a 12-year exit when it sponsored multiple clubs using its HARP and DUBIC beer brands. Previous Deals GUINNESS is not …
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In a landmark moment for Nigerian club football, Ikorodu City Football Club has rewritten the commercial playbook by becoming the first Nigeria Premier Football League team to feature three front-of-shirt sponsors. Ikorodu City now takes to the pitch with global beverage brand, Guinness, as the latest brand, betting and entertainment …
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Global attention will turn to Lagos as the city becomes the first in Africa to host the all-electric powerboat championship, tagged E1 Lagos GP, from Saturday, October 4 through Sunday, October 5, in what will bring some of the biggest names to Nigeria. LeBron James, Will Smith, Didier Drogba, Tom …
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FirstBank, the premier West African bank and a leading financial inclusion service provider, is set to introduce tailored financial services for blind, partially sighted, and physically challenged customers across its operations. This initiative is part of FirstBank’s broader continuous commitment to promoting Financial Inclusion and Diversity, which is …
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Ousmane Dembele’s rise to the top was spectacular! He dropped and bounced back again. Many expected him to grab the headlines in Barcelona, but it happened in PSG. His career experienced a rejuvenation at a time it appeared he was out of contention. Signed for close to 140m Euros by …
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French side, Paris Saint-Germain, has created a collector’s edition T-shirt to honour Ousmane Dembélé’s achievement as Ballon d’Or winner. Dembele was announced winner of the prestigious award on Monday, making him the first French player to claim the award wearing the famous “red and blue” colours of the club. According …
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