Determined to create its unique match day hospitality package for football fans, ambitious Enugu based Nigeria Premier Football League side, Rangers International, has partnered Senior BarMan to achieve its dream. Rangers, one of Nigeria’s most successful clubs announced the partnership via its X account. However, the duration of the …
Read More »Javier Tebas highlights brand and internationalization strategy as key pillars to boost leagues’ growth
LALIGA president, Javier Tebas, has listed brand development and a well-crafted international strategy for clubs and competitions targeting sustainable growth. Tebas, who was one of the main interviewees at the 2023 World Football Summit Asia, held in Jeddah, Saudi Arabia made the revelation when asked for his thoughts on the latest football …
Read More »Ecobank to reinforce connection with Africa through CAF AFCON Sponsorship
Pan-African banking group, Ecobank, is partnering with the Confederation Africaine de Football (CAF) to reinforce its connection with the millions of Africans who will be celebrating the magic of football at TotalEnergies CAF AFCON Côte d’Ivoire 2023. Ecobank operates in 35 African countries, 16 of these countries are among the …
Read More »Akiode, Uwadoka, Salako-Ajulo, others to speak at BJAN’s 2023 Marketing Conference on Dec 15
As Nigerians, especially professionals in the marketing communications industry look forward to the 2023 Marketing Conference of Brand Journalists Association of Nigeria (BJAN), it’s been confirmed that the keynote address will be delivered by Dr. Olajumoke Akiode, convener of Women in Infrastructure Community Africa (WICA) and Director of Research at …
Read More »United Nigeria Airlines lands on Enyimba’s sleeve as sponsor
Ambitious airline brand, United Nigeria Airline, has become the first sleeve sponsor of former African champions, Enyimba. Both parties agreed a two-year deal and it was consummated on Friday at the airlines Corporate Office in Enugu. United Nigeria Airline becomes the second Nigerian airline after ValueJet to fly …
Read More »54footballx takes control of direct to fan engagement revolution
Much like the beautiful game, the football industry never stands still. With digital revolution shaping the face of football, leading fan engagement platform, 54footballx is steadily seizing ownership of the direct to fan revolution. Since its conception this year, 54footballx has been consistent with creative content creation and is …
Read More »Inter Milan Unveil Qatar Airways As Official Airline Partner
Italian side, Inter Milan, have unveiled Qatar Airways as their new Official Airline Partner starting this season. The partnership was unveiled during Inter’s home match against Frosinone, last Sunday, with a San Siro takeover as the stadium’s towers came up in the Qatar Airways colours. In addition, a …
Read More »African TV Broadcast row: CAF is delighted to recommit to Partnership with beIN
The Confédération Africaine de Football (“CAF”), on Thursday announced that it is delighted to recommit to its partnership with beIN after the parties reached agreement on the matters that were in dispute. beIN and CAF conducted discussions which resulted in the re-establishment of a mutually beneficial partnership between …
Read More »Coca-Cola becomes UEFA EURO 2024 sponsor
Coca-Cola has become an official global sponsor of UEFA EURO 2024, taking place in Germany next summer from 14 June to 14 July, making the beverage maker the official non-alcoholic beverage sponsor of the tournament. A partner of every UEFA European Football Championship since 1988, the sponsorship deal …
Read More »MTN Nigeria finally gets into NPFL with exclusive telecoms deal
Twelve years after its initial attempt to get into the domestic league, leading telecommunications provider, MTN Nigeria, has finally sealed a sponsorship following the recent announcement of the Joint Venture between the Nigeria Premier League Ltd, GTI and Propel Sports Africa to stream Nigeria Premier League (NPFL) games live. …
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