Brand News

          Leading sponsor of elite sports properties, Turkish Airlines, on Monday became the first airline global sponsor of the prestigious UEFA Champions League. The announcement was made ahead of the group stage of the 2023 UEFA Champions League, which begins on Tuesday, September 6, 2022, with the …

      Ikenne based Remo Stars defeated newly promoted second tier side, Smart City, 3-0 to win the ValueJet Pre-Season tournament, decided on Friday, at the Remo Stars Stadium. A brace from newly signed winger, Adams Olamilekan and an own goal from Smart City’s Salawudeen Ismail, ensured the top …

    Serena Williams finished her 27-year professional tennis career with an iconic US Open performance in defeat to Ajla Tomljanovic on Friday night at Flushing Meadows. Williams, 40, left everything out on the court for more than three hours, opening the first set with complete control but lost four straight games after leading 5-3. She …

  By OJEIKERE AIKHOJE             From his first season at UD Almeria when his goals almost returned the relegated club to LaLiga Santander, it was obvious that Nigerian striker, Umar Sadiq was made for LaLiga football.     The decision to play in Spain clearly …

  UEFA have unveiled the new identity for the Champions League final to be held in Istanbul. The final design features local elements from the host city in combination with iconic aspects of the competition. The 2023 identity is part of a series of final designs crafted by an artist …

      In a bid to enhance its brand appeal and be ahead of other top leagues, innovative football brand, LaLiga, has boosted its brand profile with the introduction of LaLiga Tech and BoostLaLiga. This clearly highlights its position as a global and innovative brand in the leisure and …

      The duo of, Bartholomew Abuchi and Yusuf Ogunbunmi, both Light Welterweight boxers emerged best boxer and runner-up respectively at the GOtv Boxing Night 26, decided last Saturday, in Lagos, to claim N1.5million. Abuchi, who defeated Samuel “African Mayweather” Adebayo by unanimous decision, was adjudged the best boxer …

          Globally distinguished Nigerian athletes, Tobi Amusan and Ese Brume, have been named brand ambassadors for innovative Nigerian bank, PremiumTrust Bank, brand across all traditional and digital media platforms. Leading sports marketing agency, Nilayo Sports Management Limited, brokered the deal to see both icons who recently …

          Bayero University of Kano (BUK) Stallions head coach, Ibrahim Salisu Ibrahim, has made clear the intention of his side to seek revenge for last year’s Round 16 defeat to HiFL champions, University of Maiduguri (UNIMAID) Desert Warriors, when both sides clash in the Round 16 …

      With OWU Sportswear’s eye-catching jersey designed for their Nigeria Professional Football League coronation, Rivers United ended the 2021/22 season in style with a lone goal victory over Gombe United. Man-Of-The-Moment, Chijioke Akuneto’s goal was the “icing on the cake” as the Port-Harcourt side had claimed the title …