After making a success of its presence in agribusiness, Tingo Pay, a Nigerian tech company, has made an ambitious move into the Nigerian football league space with the newly introduced pre-season tournament, Dozy Mmobuosi Super Cup. The pre-season tournament is offering N100million as prize money which …
Read More »Logistics brand, J&T Express, names Messi as Global Brand Ambassador
Global logistics service provider J&T Express has announced football star and global sports icon Lionel Messi as its first global brand ambassador. Known for his relentless pursuit of excellence and resilience, the seven-time Ballon d’Or winner understands the continuous commitment to improvement that is at the heart of J&T Express. …
Read More »BJAN honours seasoned marketing communications professionals in Lagos
From left: Steve Bamidele Omojafor;Ms Clara Okoro,Chairman Brand Journalist association of Nigeria[BJAN];Mr Lampe Omoyele,MD,Nitro 121 Ltd/Lead Speaker and Mr Gboyega Akosile,Chief Press Secretary to Lagos state Governor.At the Brand Journalist association of Nigeria 10th Annual Brands & Marketing Conference with THEME;Brands and the Role of Technology in a disruptive …
Read More »How Lobi Stars dominated Social Media with Cristiano Ronaldo tweet
By Abidemi Oluwatobiloba Innovative football clubs have used the power of social media to create brand awareness for brands and boost fan engagement with witty tweets. Italian side, AS Roma became a favourite of many across the globe with their social media accounts management style. …
Read More »Brand Journalists Association to unveil Brand Knights newsletter at 10th marketing conference
The Brand Journalists Association of Nigeria (BJAN) will unveil its latest initiative, Brand Knights, as part of activities to celebrate the 10th edition of her annual marketing conference, on Friday, November 25, at Oriental Hotel, Victoria Island, Lagos.. Brand Knights, is an informative feature-based newsletter fully focused on the …
Read More »FIFA World Cup takes centrestage in Qatar
Qatar is the place to be as the FIFA World Cup kicks off today, in Doha. The opening game is between Qatar and Ecuador. Thirty-two teams have converged on Qatar for the football spectacle which will feature 64 matches to be played from Sunday, November 20 through Sunday, …
Read More »LaLiga boss highlights importance of consumer behavior to boost consumption of football by new generation
LaLiga President, Javier Tebas, has called for a better understanding of the behaviour of young people and their consumption habits in building a football culture. Speaking at the Web Summit in Lisbon, Tebas maintained that it is essential to properly know the behavioural patterns of young …
Read More »BJAN to honour foremost brands at 10th Marketing Conference
Brand Journalists Association of Nigeria is set to honour no fewer than 20 top Nigerian brands and seasoned marketing communications professionals as it celebrates its 10th Brands and Marketing Conference and Awards, on November 25, at Oriental Hotel, Victoria Island, Lagos. The theme for the …
Read More »Kano Pillars, Safety Babes set for perfect coronation as 2022 Prudent Energy Handball Premier League champions
It promises to be a perfect coronation party for defending champions of the Prudent Energy Handball Premier League, Kano Pillars and Safety Babes, at the University of Lagos Sports Complex, on Wednesday. Just as it was at the First Phase in Abuja, earlier in the year, Pillars and …
Read More »What Is SportImpact Africa?
By SPORTBUSINESS+BRANDS Magazine Editorial Staff Sport Impact Africa is the biggest assemblage of Sports Industry Professionals across Nigeria, with a view to unlocking the immense potential for Sports Business. With the theme “Unlocking Nigeria Sports Industry Value Chain and Youth Development Potentials”, Sport Impact Africa brings together thought …
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