By Ojeikere Aikhoje The South West Derby in the Nigeria Premier Football League between Sporting Lagos and Remo Stars is less than a year old, but fast becoming the most talked about derby in the land. Before Sporting Lagos’ promotion to the top flight the duo of …
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The Confédération Africaine de Football (“CAF”) has today announced Unilever personal care brands, including Rexona (also known as Shield, Sure), Dove, Dove Men+Care and Axe, as the latest Official Sponsors of its two forthcoming continental championships: the TotalEnergies CAF Africa Cup of Nations Côte d’Ivoire 2023 and TotalEnergies …
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Determined to create its unique match day hospitality package for football fans, ambitious Enugu based Nigeria Premier Football League side, Rangers International, has partnered Senior BarMan to achieve its dream. Rangers, one of Nigeria’s most successful clubs announced the partnership via its X account. However, the duration of the …
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LALIGA president, Javier Tebas, has listed brand development and a well-crafted international strategy for clubs and competitions targeting sustainable growth. Tebas, who was one of the main interviewees at the 2023 World Football Summit Asia, held in Jeddah, Saudi Arabia made the revelation when asked for his thoughts on the latest football …
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As Nigerians, especially professionals in the marketing communications industry look forward to the 2023 Marketing Conference of Brand Journalists Association of Nigeria (BJAN), it’s been confirmed that the keynote address will be delivered by Dr. Olajumoke Akiode, convener of Women in Infrastructure Community Africa (WICA) and Director of Research at …
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Ambitious airline brand, United Nigeria Airline, has become the first sleeve sponsor of former African champions, Enyimba. Both parties agreed a two-year deal and it was consummated on Friday at the airlines Corporate Office in Enugu. United Nigeria Airline becomes the second Nigerian airline after ValueJet to fly …
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Revolutionary fan engagement platform, 54footballx, has announced a ground-breaking partnership with energetic Lagos-based Nigeria Premier Football League side, Sporting Lagos. This initiative by 54footballx is the first of its kind in this part of the world. 54footballx will support Sporting Lagos in the development of unique and innovative match-day …
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By Ojeikere Aikhoje, SPORT BUSINESS EDITOR Leading wealth advisory firm, Afrinvest, has made a significant investment in Nigeria’s football industry with the sponsorship of one of Nigeria’s historic clubs, Enugu Rangers, which is the club’s first front-of-shirt shirt deal in 10 years. Rangers’ last deal was with alcoholic …
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Brace yourselves for yet another thrilling LaLiga season! Here’s all you need to know about next season’s LaLiga season calendar, the draw for which was made on Thursday, June 22, in Madrid. Action gets underway from August 12, 2023. The calendar for the 2023/24 LaLiga season has been …
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Golden Penny is renowned for its range of mouth-watering noodles, beloved by Nigerians. The four variants – Golden Penny Chicken Flavour, Golden Penny Jollof Chicken Flavour, Golden Penny Goat Meat Pepper Soup Flavour, and Golden Penny Jollof Hot Hot Flavour – cater to diverse tastes and nutritional needs. As …
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