LaLiga side, Real Racing Club, have cemented their brand presence in Nigeria following a partnership signed earlier in the year with grassroots side, Derby Football Academy. Real Racing Club becomes the second LaLiga side after CD Leganes, to establish their brand presence in Nigeria. The partnership with Derby Football Academy offers …
Read More »
Boxing day delivered the right dividends for reigning West African Boxing Union (WABU) featherweight champion, Taiwo “Esepo” Agbaje, as he became a World champion after winning the World Boxing Federation (WBF) Intercontinental featherweight title and cash prize of N1,500,000 as the best boxer at GOtv Boxing Night …
Read More »
By Bidemi Oluwatobiloba SportBusinessBrand Staff Leading energy drink brand, Supa Komando from 7Up Bottling Company will be present to energise boxing and music fans as co-sponsor of the 27th edition of GOtv Boxing Night, Africa’s biggest boxing show, scheduled for December 26, at the Tafawa Balewa Square, Lagos. Speaking …
Read More »
President of Advertisers Association of Nigeria (ADVAN), Osamede Uwubanmwen, speaking during the parley with Brand Journalists Association of Nigeria at their head office. The president of Advertisers Association of Nigeria (ADVAN), Osamede Uwubanmwen, has said the body is in the forefront of seeking a marketing communications industry that is …
Read More »
Qatar 2022 biggest match is a contest between Adidas v Nike. Who will win? Step aside Lionel Messi and Kyrian Mbappe. Today’s final is not just about both superstars, but it brings up the brand war between Adidas and NIKE. Amazingly, it is the first time in 12 …
Read More »
The Canary Islands club took part in the World Travel Market (WTM), one of the tourism industry’s major events, with the aim of positioning itself in the British market and attracting visitors to Gran Canaria. UD Las Palmas were present at the Gran Canaria Tourism stand, establishing contacts …
Read More »
By OJEIKERE AIKHOJE The stage is set for the inaugural Dozy Mmobuosi Super Cup as the quartet of Bendel Insurance, Enyimba, Shooting Stars and Rangers reignite their age long rivalry. All four clubs are fresh from different pre-season tournaments. It is a new tournament and sponsor, Dozy Mmobuosi Foundation, …
Read More »It was an iconic partnership that revolutionised South African football in the early 90s and now Kaizer Chiefs and Italian sportswear giants Kappa have reunited in a landmark agreement that sees Kappa become Chiefs’ official technical sponsor and licensing partner from the 2023/24 season for an initial period …
Read More »
By OJEIKERE AIKHOJE Delta State takes centrestage as the 21st National Sports Festival gets underway this week in different centers across the state. Oil rich Delta State government has splashed a lot of cash on the multi-sport festival as it seeks to make a huge impact. With new facilities …
Read More »
From left: Steve Bamidele Omojafor;Ms Clara Okoro,Chairman Brand Journalist association of Nigeria[BJAN];Mr Lampe Omoyele,MD,Nitro 121 Ltd/Lead Speaker and Mr Gboyega Akosile,Chief Press Secretary to Lagos state Governor.At the Brand Journalist association of Nigeria 10th Annual Brands & Marketing Conference with THEME;Brands and the Role of Technology in a disruptive …
Read More »
Sports Business Brand Latest Brand News, Sports, Entertainment, Marketing, Sponsorships