By OJEIKERE AIKHOJE Delta State takes centrestage as the 21st National Sports Festival gets underway this week in different centers across the state. Oil rich Delta State government has splashed a lot of cash on the multi-sport festival as it seeks to make a huge impact. With new facilities …
Read More »Logistics brand, J&T Express, names Messi as Global Brand Ambassador
Global logistics service provider J&T Express has announced football star and global sports icon Lionel Messi as its first global brand ambassador. Known for his relentless pursuit of excellence and resilience, the seven-time Ballon d’Or winner understands the continuous commitment to improvement that is at the heart of J&T Express. …
Read More »Celebrating 61 years of First Bank’s sponsorship of Lagos Amateur Open Golf Championship
SPORTS BUSINESS REVIEW Since 1961, First Bank has remain committed to sports sponsorship in Nigeria and has earned the reputation of being a prominent name and powerhouse in corporate sponsorship. First Bank is sponsor of the Lagos Amateur Open Golf Championship and the event has grown in stature …
Read More »Lagos is home to inaugural SportImpact Africa conference
Lagos, Nigeria’s commercial nerve centre becomes the epicenter of the continent’s sports business as a community of sports professionals meet in what promises to shape the future of the sports industry. It is the first sports conference in recent times with the theme: “Unlocking Nigeria’s Sports Industry …
Read More »LaLiga Focus: Finidi’s former club, Real Mallorca, give stadium new lease of life for better fan experience
Ever since the group of North American shareholders assumed a controlling stake in RCD Mallorca six years ago, the Balearic club has been undergoing a process of stabilisation and restructuring at all levels. Following this period, Alfonso Díaz, the club’s business director, believes that “the time has …
Read More »How Eunisell is repositioning stars in the NPFL using Eunisell Boot Award
The moment former Rivers United forward, Chijioke Akuneto, stepped into the impressive Cactus Restaurant, in Victoria Island, Lagos, with his imposing Eunisell Boot Award for the highest goal scorer in the Nigeria Professional Football League, for the 2021/22 season, he became the cynosure of all eyes. Akuneto …
Read More »Vandrezzer FC: Celebrating three years of building an innovative football club culture
By OJEIKERE AIKHOJE At its inception on September 11, 2019, Vandrezzer FC outlined its core principles as Football Artistry, Hospitality, Entertainment and The Arts. Like a Prophet, club founder & President, Joe Udofia, who is Managing Director/Chief Executive Officer of indigenous oil and gas engineering-procurement-construction-installation company based in Lagos …
Read More »UMAR SADIQ: Made for the LaLiga brand
By OJEIKERE AIKHOJE From his first season at UD Almeria when his goals almost returned the relegated club to LaLiga Santander, it was obvious that Nigerian striker, Umar Sadiq was made for LaLiga football. The decision to play in Spain clearly …
Read More »SPORTS BUSINESS REVIEW: PREMIUMTRUST BANK
Since commencing operations as a Commercial Bank, in April 2022, PremiumTrust Bank is moving across the country to boost its brand presence by opening new branches. In addition, it has consistently assured Nigerians of its commitment to growth, impacting lives and communities. In the last two …
Read More »How Stanbic-IBTC is using HiFL to create unforgettable experiences for Nigerian undergraduates
Fashioned after the College Cup system (with higher institutions) in the United States of America, which has since become a mega business, one of Nigeria’s most innovative banks, STANBIC-IBTC, is using same strategy to create memorable moments amongst undergraduates in Nigerian Universities. Since its inception in 2018, the HiFL …
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